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Monday, March 15, 2010

Ανακάλυψαν τον τροχό

Computerworld - The introduction of Apple's iPad predictably divided gadget fans into "love it" and "hate it" camps.

The haters say iPad lacks multitasking, a webcam, Flash support, a USB port, massive storage, a removable battery, CD and DVD support, RAM upgradability, multiple OS support and other features.

The lovers are less clear about why they want one. So allow me to propose the same list as above. It works just as well. The iPad is desirable for what it doesn't do -- can't do -- as much as for what it can do.

A strange trend has emerged that violates the more-is-better ethos of American consumer culture. Some products and services are touting limitations as desirable "features." And consumers are loving it.

This strikes some as Orwellian doublespeak: "War is peace." "Freedom is slavery." "Less is more."

But the truth is that people don't buy consumer electronics for the quantity of features. They buy it for the quality of experience.

Διαβάστε τη συνέχεια εδώ.

Χρόνια τώρα το φωνάζει η Apple και ειδικά ο Steve Jobs ότι Less is More. Μάλιστα ανέκαθεν έλεγε, ξεσηκώνοντας ρητά από καλλιτέχνες, το εξής: Ο καλός σχεδιαστής ξέρει τι άλλο να ΜΗΝ βάλει στο έργο του. Κάπως έτσι...

Στου κουφού την πόρτα, πάρε την πόρτα και φύγε.

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